What is Business Automation and How It Works?

The evolution of technology paved the way for business automation. Essentially, it is the streamlining of processes to improve efficiency and productivity. These are the main reasons why business owners and entrepreneurs explore it in the field of business. Furthermore, resorting to this service entails a costs reduction, time-saving processes, and a better chance at adapting to the changing market demands.



Business automation covers different kinds of industries. As it is often associated with efficiency and productivity, it has been recognized to be useful not only in streamlining job functions but also in terms of production.

In manufacturing, it lessens human error and increases accuracy. It also reduces production time which would ultimately result in an increase in the volume of production. The use of automated machines is the most common example in the manufacturing industry. Accordingly, the use of automated machines decreases employee costs and creates a safe working environment.

Business automation in power, chemical, and oil and gas industries is also relevant due to the demand for accuracy and cost optimization. The use of control valves that require pneumatic actuators is one good example. These pneumatic valve actuators remotely operate valves, thereby providing automatic process control.



Research shows that not all business industry advances in automation. It has been said that using the service in approaching customers must be carefully considered. This is said is to be mainly because of the need of the customers to be served with human interaction and appreciation. Also, processes that need decision making are advised to not be totally automated.

Furthermore, it has been found by companies that introduce voice- and visual-based automation, that the automation’s sensory and translational mechanisms are unable to capture and respond to all the information conveyed to it by the physical environment.

In the manufacturing industry, disadvantages include:

  • Less versatility
  • More pollution
  • Large initial investment
  • Increased unemployment
  • Unpredictable costs


How It Works 

According to a survey conducted by MIT Sloan, executives at 91% of companies claim that digital technologies can transform how companies work. Automation proved to be an advantage and useful in the following areas of business:

  1. In terms of sales, technologies specially designed for marketing is beneficial. It ranges from content management and customer relationship management to analytics and social media tools.
  2. It eliminates manual data entry. This is to address the fact that employees spend around 20% to 40% of their time manually looking for documents, while professionals would spend around 50% of their time looking for information.
  3. In production, forecasting enables the production or operations team to plan production better. Also, it is a competitive advantage as it allows mass production at outstanding speeds and with good quality.



Market trends and demands are constantly changing. It is, thus, inevitable for businesses and companies to innovate and keep up with the changes. Automation, if properly designed and prepared to fit the needs of the company and the demands of the market, will ultimately result in an advantage and an asset to the company.